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The OLED is a flat-panel screen technology made up of cells that contain anorganic material. The material used omits its own light. This allows the screens to be made thinner than the more well-known LCDs flat screens. The OLED screens are also more power efficient than LCD screens. OLED's are significantly more expensive to produce than LCD screens, which has hindered their wide-scale adoption, but they handle fast-moving images better. The colors also appear richer on the OLED screens when compared to images shown on the LCDs. Sony hosted a live demonstration of the new monitors at its Tokyo headquarters and played the samevideo footageon OLED and LCD monitors side-by-side to illustrate this point.
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The new monitors will not be cheap. The 25-inch model is expected to cost $28,840. Despite how high that number seems when you compare it to the average home LCD monitor, it will only cost about 10 percent more than the LCD monitors that are currently in production for the film industry.OLEDscreens are already common in smaller gadgets, such as cell phones and other handheld devices.
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